Author: Torie Jayne
Genre: Non-Fiction, Crafts.
Published: January 2014
When I first chose Craft Show & Sell as a book to feature on my 2014 Lust List, I knew very little about it other than the brief online synopsis that I had read. I immediately jumped at the opportunity to review a copy of the book, and I am so glad that I did! This book is absolutely crammed full of professional tips on how to run a craft company, whether it is online or at craft shows, covering everything that you ever wanted to know from organising your craft room to taking professional photographs.
Following a brief introduction, the book features five chapters, covering; Getting Started; Branding; Selling Basics; Selling in Person; and Marketing. No matter whether you are a complete beginner when it comes to craft selling, or an old had, this book has a fantastic showcase of tips that everyone can benefit from.
One of the unique features of this book is the fact that it literally covers everything from the very first stages of setting up a craft business, but it covers the things that you might not consider such as how to organise your craft space in the most efficient way. Many of the pages are pretty text heavy, but the advice is very clear and easy to understand, and the pictures throughout the book are stunning. Continue reading